Region: Sweden
Service: Web Application Development
Scope of work: Developed a CRM platform for a SME to manage customer relationships, sales processes, and marketing campaigns.
Key Functionalities
User registration and role-based access management.
Contact management and segmentation.
Sales pipeline management with forecasting tools.
Marketing automation features (email campaigns, lead scoring).
Reporting and analytics dashboard for sales performance.
Integration with third-party applications (e.g., email, calendar).
Technical Stack
- Backend: Java
- Frontend: React
- Database: PostgreSQL
Team size: 5
Challenge
The main challenge was to create a user-friendly interface that caters to the diverse needs of SMEs while ensuring data security.
